I suggest you add a separate section for eBay Analitical data. In this section I would like to be able to search by name, SKU or even listing template. I would like the data to be displayed as
SKU, time range, # of times listed, # of successful sales, successful % rate, and ebay fees.
Channel Advisor had this feature and it was very nice. At the end of the month we would come in and sort by percentage of successfully closed listings. It was very nice because for example all auctions that did not close more than for example 10% of the time we would then work on to improve those numbers. If we could never improve them and they were not profitable then we would pull the listing.
Other M2E users - If I have forgotten any important parts of ebay analytics please post your ideas in the comments below.
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October 21, 2012